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Arkadaş Kitabevi > Foreign Titles > Portfolio UK > Books in English > Economics&Business > Traction: How Any Startup Can Achieve Explosive Customer Growth
Traction: How Any Startup Can Achieve Explosive Customer Growth

Traction: How Any Startup Can Achieve Explosive Customer Growth

Gabriel Weinberg
Portfolio UK
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Arkadaş Fiyatı: 110,79 TL
Etiket Fiyatı: 124,48 TL
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Ürün Açıklaması
In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth

'Anyone trying to break through to new customers can use this smart, ambitious book'
Eric Ries, author of The Lean Startup

Most startups don't fail because they can't build a product. Most startups fail because they can't get traction.

Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. It's how consistently you can grow and acquire new customers.

Traction will teach you the nineteen channels you can use to build a customer base, and offers a three-step framework to figure out which ones will work best for your business. No matter how you apply them, the lessons and examples in Traction will help you create and sustain the growth your business desperately needs.

'Here is the inside scoop, the latest, most specific tactics from the red-hot centre of the Internet marketing universe. From someone who has done it. Twice'
Seth Godin, author of Linchpin
Ürün Detayı
ISBN: 9780241242537
Yazar Adı: Justin Mares
Yayıncı: Portfolio UK
Dil: İngilizce
Sayfa Sayısı: 240

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